Polish Hotel Holding (PHH) announces that, effective 12 November 2025, Rafał Szmytke will join the company’s Management Board. He is an experienced manager who, in recent years, has been associated with the Polish Tourism Organisation, where he served as President. Rafał Szmytke’s professional career includes numerous management positions in the tourism and hospitality sectors, as well as service on the supervisory boards of industry institutions.
“We believe that Rafał’s appointment to the Management Board of Polish Hotel Holding will contribute to further strengthening the company’s position as a leader in Poland’s hospitality industry and support the implementation of our long-term development strategy for 2025–2034,” says Rafał Kincer, President of the Management Board of PHH.
Rafał Szmytke graduated from the Józef Piłsudski University of Physical Education in Warsaw and the Faculty of Law and Administration at the University of Warsaw, and also completed an MBA at Rotterdam School of Management. For many years, he has actively participated in major projects promoting Polish tourism, including in his role as President of the Polish Tourism Organisation.
With his experience and broad expertise in managing hotel businesses and cooperating with international partners, he will play an important role in supporting PHH’s development as a member of the Management Board. “I am delighted to join the PHH team and support the development of Poland’s hospitality industry. We have enormous potential that we want to harness to make Poland even more visible on the global tourism map. I believe that our joint efforts will bring tangible benefits not only to hotels, but to the entire economy,” emphasizes Rafał Szmytke.
